case study
Monday

Monday (a conceptual brand), the innovative oatmilk brand leading the charge in the dairy-free milk revolution, is here to shake up your taste buds! With a mission to offer a trendy, tasteful, and trailblazing alternative to traditional dairy products, Monday is all about making your mornings delightful.

As Monday expands its product lineup to include an array of exciting flavors, it's time for some packaging magic to match its unique personality. We crafted a look that captures the essence of the millennial generation – playful, modern, and oh-so-vibrant.

To bring Monday's vision to life, we handpicked a funky sans-serif font that perfectly complements the brand's delightful icon. Together, they create a warm and welcoming atmosphere, inviting you to indulge in the goodness within.

For packaging, we opted for clean type and bright, eye-catching colors that grab attention on the shelves. From the moment you lay eyes on Monday's packaging, you won't be able to resist its charm and irresistible allure.

🌈 Branding
📦 Packaging